YAO STUDIO
Show Direction & Production
Building Complete Fashion Show Expression Systems


YAO STUDIO
From Concept to Execution, We Ensure Coherence, Clarity and Impact.
What We Build
Concept & Narrative Structure
Spatial & Visual System Design
Production & Technical Planning
Execution & On-site Direction

PROJECT TYPE
Physical Show


A show built within a physical space, focusing on narrative, spatial organization and live audience experience.
Hybrid Show


A unified show system integrating physical space and digital elements into a coherent narrative and visual structure.
Digital Show


A digitally constructed show experience, driven by narrative, visual language and rhythm rather than a replication of physical runways.
“Direction first. Execution follows.”

Yao H.
Show Art Director/Show Director